This project is a collaborative campaign between Who Gives A Crap and Splash. Who Gives A Crap makes sustainable toilet paper, and Splash is a non-profit that helps get clean water to people in need. The goal was to make a cohesive marketing campaign that combined elements from both brands. I designed a website, box, social media ad, in-store ad, and an email ad. The target audience is environmentally conscious people who want to help the world in multiple ways. I used a blue color palette for the main page and purple for the impact page of the website to differentiate them and add more interest.